What we do
How we do it
Select Foods
Choose commonly consumed processed foods in the UK for analysis.
Analyze Labels
Examine nutrition labels to determine sugar content per 100g of the product.
Sugar Cube Conversion
Calculate the equivalent sugar cube weight for a single serving of the product, considering a 4g per cube ratio.
Photograph & Share:
Capture product alongside sugar cubes, edit the image, and share it on web and social platforms.
About Us
I am an agronomist and food scientist, passionate about public health and nutrition. I started this site because I believe that everyone should have access to accurate information about the food they eat, and that sugar is a major health concern.
I use sugar cubes to illustrate the amount of sugar in common foods, because I believe that a picture is worth a thousand words. I hope that my work will help people make informed choices about the food they eat.
Support my work
This site is my passion project. I created and maintain the website, I buy the products and take the photos, all while juggling a full-time job and kids. My main expenses are hosting and the products, which are pricey despite being sugary.
I would greatly appreciate your help, and it would definitely motivate me to dedicate more time to this project.